If you want to charge customers premium prices, your product needs to be high quality. However, you also need to convince customers that your product is high quality via your marketing. This involves making your product look and feel luxurious to justify the price tag. There are many ways that you can do this. Below […]
Today, we’re merging the worlds of lifestyle and business, doing a bit of a blend, just like your morning smoothie! We’re diving into the exhilarating, sometimes daunting, world of taking a product to market. Whether you’re about to launch the next big wellness product or a quirky gadget, let’s talk about ensuring you’ve got all […]
New businesses have a lot of hurdles to overcome when it comes to marketing. Competing with big brands with millions of dollars to spend on advertising is hard. And most small businesses can’t afford to hire a marketing firm or PR agency. That’s why marketing your business needs to be something you think about from […]
Your product packaging plays a significant role in your marketing strategy and can make you stand out from the crowd. For many business owners, proper product packaging is an opportunity to extend their brand to the broader market. According to the Consumer report, 7 out of every 10 dollars goes into the product market, making it an […]